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Below is a collection of every blog post, infographic, Weekly Skinny, and case study. This collective work just scratches the surface of what we have seen in China and can serve as your guide to this unique consumer market. For even more works on China, you can access our Weekly News here.
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Are Chinese millennials embracing super-sized drinks?
Chinese consumers generally prefer smaller formats, but this summer is seeing a slew of giant gulps for everything from watermelon juice to ice coffee, meeting consumers needs for different occasions